DAVIS COLLEGE OF AGRICULTURE, NATURAL RESOURCES & DESIGN
DIVISION OF FORESTRY AND NATURAL RESOURCES

Division of Forestry and Natural Resources

Kudzayi Maumbe

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Kudzayi Maumbe, PhD

Assistant Professor
of Recreation, Parks, & Tourism Resources

Contact Information

West Virginia University
Division of Forestry and Natural Resources
PO Box 6125
Morgantown, WV 26506-6125

Telephone: (304) 293-0051
Fax: (304) 293-2441
Email: kudzayi.maumbe@mail.wvu.edu

Education

Masters in Business Administration (MBA), 2011
Eastern Kentucky University, Richmond, Kentucky

Ph.D., Parks, Recreation and Tourism Resources, 2006.
Michigan State University, East Lansing, Michigan.
Area of emphasis-Tourism Marketing

M.S., Parks, Recreation and Tourism Resources, 2000.
Michigan State University, East Lansing, Michigan.

Professional Employment

Assistant Professor- Recreation, Parks and Tourism Resources, West Virginia University, 2010.

Travel and Tourism Research Consultant- City of Cape Town, South Africa, 2009.

Coordinator & Manager-Tourism Marketing Research and Intelligence, Cape Town Routes Unlimited (Cape Town & Western Cape’s Destination Marketing Organization), South Africa, 2005-2008.

Courses Taught

RTPR 142: Introduction to Recreation, Parks and Tourism
RPTR 493: The Tourism System and Destination Management
RPTR 693: Tourism and Natural Resources Marketing

Research Interests

Destination marketing/management and competitiveness
Visitor travel patterns/ behavior and travel decision making process
Host community needs/preferences and impacts of tourism on host communities
Accountability research

Professional Affiliations

nternational Society for Travel and Tourism Educators (ISTTE)
Travel and Tourism Research Association (TTRA)
Global Sustainable Tourism Council

Selected Publications

Maumbe, K. C., & van Wyk, L. (2011). Addressing the skills shortage problem of the South African tourism and hospitality industry: An evaluation of the effectiveness of the 2007/2008 SA-Host training program in the Western Cape Province. Urban Forum, (Online First). doi: 10.1007/s12132-011-9115-z

Maumbe, K. C., & Donaldson, R. (2010). Tracking the visitors to Cape Town and the Western Cape: The relationship between visitor characteristics and travel patterns and the implications to destination marketing. Journal of Tourism, XI(1), 1-20.

Maumbe, K. C., & Swart, K. (2010). Backpacking in Cape Town, South Africa: Service provider and tourist views. In M. van Niekerk, W. Coetzee, & S. Geldenhuys, (Eds), Global Sustainable Tourism (pp. 531-542). Tswane, South Africa: Tswane University of Technology.

Maumbe, K. C. & van Wyk, L. (2008). Employment in Cape Town’s lodging sector: Opportunities, Skills requirements, Employee aspirations and Transformation. GeoJournal, 73 (2), 117-132.